Rolex was fined €91.6 million
04 January 2024
📌Rolex has been fined €91.6 million by the French antitrust authority for banning online sales of its watches to combat counterfeiting. Yes, the decision was not made after a complaint was filed by the jewelry and watch business union and Pellegrin & Fils jewelry. Rolex has banned the online sale of watches for more than a decade, citing the need to preserve the image and fight counterfeiting. But the French Antitrust Authority does not consider this ban "effective", on the contrary, infringes on the interests of consumers. The department stressed that other competitors have found a balance between online sales and the fight against counterfeiting.
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