Chanel Expands in Watch Industry with 25% Stake in MB&F

27 August 2024

📌Chanel acquires 25% of MB&F, strengthening its position in the watch industry.

👉🏻The company already holds stakes in F.P. Journe and Bell & Ross.

🙌🏼The shares of the brand's owners, Max Büsser and Serge Kriknoff, in MB&F will decrease, but the management team will remain unchanged.

📌It is likely that Büsser was seeking funding for new projects, and the deal with Chanel provided him with the necessary resources.

Chanel, in turn, gains access to new technologies and opportunities for collaboration and expanding its portfolio 😎

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Chanel Expands in Watch Industry with 25% Stake in MB&F

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